ADIDAS x FOOTLOCKER - "ANTLAND"

I led the art direction and graphic design for the limited Adidas x Foot Locker All-Star collaboration, building the visual identity for the NBA All-Star Weekend Anthony Edwards “ANTLAND” collection and experience. Inspired by the energy of Anthony Edwards, I developed a cohesive graphic system spanning apparel, digital, and physical environments. Key apparel assets were extended into large-scale signage and spatial branding, creating a unified and immersive brand moment from product to space.